Free 45-minute franchise session

Own a Laundry Franchise.
We Run the Laundry.

See the exact laundry franchise model behind 60+ Cleand stores — investment, unit economics, and how the central team runs operations for you.

Next session: Saturday, 12 September, 11:00 AM IST

CLEAND laundry spa
60+ Stores
25+ Cities
4L+ Customers

India's stars, our stores

Brand ambassador Vijay Vikram Singh (the voice of Bigg Boss) and friends of the brand.

How a Cleand Store Runs

Professional teams, modern machinery, and a focus on results.

How a Cleand store runs — video preview

45 Minutes. Five Answers.

What the session covers.

01

The laundry opportunity in India

Why a laundry franchise in India is growing across 25+ cities — and where the recurring revenue actually comes from.

02

Unit economics of a Cleand store

Laundry franchise investment from ₹16 lakhs, ₹6 lakh franchise fee, 7% royalty — and the expected 12–18 month ROI window, explained honestly.

03

The managed (passive-income) model

How trained teams, central technology and the support desk run daily operations while you oversee.

04

Picking your territory and format

Starter, Standard or Premium — matching store format to your city, space and budget.

05

The marketing engine

How celebrity campaigns, pan-India digital ads and the pickup-delivery app bring customers to your store.

Two things that change the math

You don't have to fund it alone.
And you won't market it alone.

Government MSME schemes and five years of brand support sit behind your store.

MSME loan assistance

Government-backed funding, guided by our team

Government MSME schemes offer business loans at concessional interest rates, and some carry a capital subsidy of up to 25% for eligible applicants. We help you prepare the project report and documentation and approach lenders. Approval, rate and subsidy are decided by the lender and scheme rules, based on your eligibility.

Marketing support up to 5 years

The brand keeps working for your store

Pan-India digital campaigns, celebrity-led brand assets, festive creatives and local activation support — extended up to five years under the terms of your franchise agreement, so customer acquisition does not rest on you alone.

Built on our own technology

Every role has an app.
Every store has a CRM.

Orders, routes, staff and customers run on one connected system — not on registers and phone calls.

Pickup & delivery
Today's route
#4192 · 10:30
Sector 14 · 3 bags
Collecting now
#4193 · Sector 15
#4195 · 12:15
Sector 21 · 1 bag
#4198 · 13:00
Sector 22 · 2 bags
Customer app
Schedule a pickup
Slot
Today · 6–8 PM
Service
Dry clean · 4 items
Confirm pickup
Order #4188
Picked up
In the spa
Out for delivery
Manager app
Store today
38
orders in
12
ready for delivery
Staff on shift
Press · 2active
Wash · 3active
Counter · 1break
Customer app

Pickup in a few taps

Customers book a slot, track the order stage by stage and pay in the app — the reason repeat orders keep coming.

Collection app

Routes, not guesswork

Pickup and delivery staff get their day as an ordered route, with bag counts and proof of collection.

Staff app

Work moves on a screen

Wash, press and packing stages are logged as each order moves, so nothing is lost between counter and rack.

Manager app

The store at a glance

Live orders, shift status and ready-for-delivery counts — the daily view a manager runs the floor on.

Admin console

Standards, centrally held

Pricing, services, users and quality rules are set centrally, so every store runs the same way.

Owner CRM

Customers you can grow

Customer history, repeat behaviour and campaign response, ready for the next offer.

Billing & POS

The counter, handled

Billing, invoices, tagging, payments and day-end collections run inside the same software — included, not a separate purchase.

24×7 support

Human and AI, round the clock

An AI assistant answers instantly and the support desk is reachable any hour, for software questions or store operations alike.

Owner CRM

See the whole store, then grow it

Customer history, repeat orders, campaign response and daily collections in one dashboard — so decisions come from data, not guesswork.

Active customers 1,284
Repeat rate 68%
Orders this month 942
Illustrative dashboard figures.
team photo of Cleand franchise team

Meet the Team
Behind the Brand.

Cleand — The Laundry Spa is a professionally managed fabric-care brand by SoftSweep India, serving 4 lakh+ customers through 60+ stores in 25+ cities. In the session, the laundry franchise team walks you through the real numbers and the managed model.

What Laundry Franchise Partners Say

From the initial setup to our first customers, the Cleand team was with us at every step. The training and guidance made it much easier to understand the business and confidently get started.

Franchise Partner · MUMBAI

What impressed us most was the level of training and ongoing support. We never felt like we were building the business alone — the central team was always there when we needed help.

Franchise Partner · DELHI

The first few months gave us a clear picture of the opportunity. With the right processes, professional support, and a trusted brand behind us, we were able to build customer confidence quickly.

Franchise Partner · LUCKNOW

In 25+ Cities. And Counting.

From metros to hill towns.

Mumbai Pune Hyderabad Jaipur Bhopal Guwahati Ranchi Dhanbad Prayagraj Shimla Manali Dharamshala Panchkula Ambala Karnal Panipat Sonipat Rohtak Mira-Bhayandar Jorhat Tezpur Kohima Dimapur Gangtok Solan Mandi Kullu Baddi Hazaribag Naharlagun Your city next?

Three Ways to Start.

Laundry franchise cost for every format includes setup, training, technology and marketing support.

Starter

Compact neighbourhood store

₹16L estimated investment
  • 250–300 sq ft area
  • ₹6 lakh franchise fee
  • 12–18 month expected ROI*
Discuss in session
Most popular

Standard

Balanced investment, higher capacity

₹19L estimated investment
  • 500+ sq ft area
  • ₹6 lakh franchise fee
  • 12–18 month expected ROI*
Discuss in session

Premium

Large format, expanded services

₹30L estimated investment
  • 700+ sq ft area
  • ₹6 lakh franchise fee
  • 12–18 month expected ROI*
Discuss in session

*Estimates from existing stores, not guaranteed. Fees exclusive of GST.

Reserve your Free Seat.

Saturday, 12 September, 11:00 AM IST · Zoom link on WhatsApp & email

Starts in —

Takes under a minute. We use your details only to contact you about the franchise session.

or book a discovery call on WhatsApp ›

Laundry Franchise Questions, Answered.

Yes — it's a 45-minute Zoom session with the franchise team. You'll get your personal link on WhatsApp and email after reserving.

No. It's an estimate based on existing stores. Actual returns depend on location, demand and operations — we show you the model transparently in the session.

No. Training, operations playbooks, technology and a central support desk are part of the laundry & dry cleaning franchise package.

Cleand supports both owner-operated and investor-led managed formats. Staffing and oversight models are discussed during your application review.

If it fits, you apply — then discovery call, site and applicant review, LOI, agreement, and a typical 45–90 day launch.

Yes — we help you prepare the project report and documentation and approach lenders under government MSME schemes, which offer concessional interest rates and, in some schemes, a capital subsidy of up to 25%. Approval, rate and subsidy depend on the lender and scheme rules and your eligibility.

Up to five years under the terms of your franchise agreement — pan-India digital campaigns, celebrity-led brand assets, festive creatives and local activation support.

Territory is conditional on availability and review. Reserve a seat and the team will confirm availability for your city.

Your City Could be Next.

Seats are limited. Territories close first-come. See the numbers and decide with clarity.

Questions? Ask me anything.
Clee
Clee AI Assistant
Hi, I'm Clee. Ask me about investment, returns, MSME loan help or whether your city is open.
Continue on WhatsApp ›

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